{"id":411439,"date":"2019-12-01T12:08:42","date_gmt":"2019-12-01T11:08:42","guid":{"rendered":"http:\/\/hudo.com\/si\/?p=411439"},"modified":"2019-12-01T12:08:42","modified_gmt":"2019-12-01T11:08:42","slug":"spletna-prodaja-v-zda-na-crni-petek-dosegla-74-milijarde-dolarjev","status":"publish","type":"post","link":"https:\/\/hudo.com\/si\/aktualno\/spletna-prodaja-v-zda-na-crni-petek-dosegla-74-milijarde-dolarjev\/","title":{"rendered":"Spletna prodaja v ZDA na \u010drni petek dosegla 7,4 milijarde dolarjev"},"content":{"rendered":"<p>Glede na lani se je spletna prodaja v ZDA na \u010drni petek pove\u010dala za 19,6 odstotka. Znesek je \u0161e malenkost pod 7,9 milijardami dolarjev, ki so jih potro\u0161niki zapravili na lanski spletni ponedeljek, dan, ki je \u0161e posebej posve\u010den spletnim nakupom in znova zagotavlja velike popuste.<\/p>\n<p>Adobe Analytics je zajel transakcije 80 od 100 najve\u010djih ameri\u0161kih spletnih trgovcev. Pri tem so v dru\u017ebi izpostavili dvig dele\u017ea opravljenih nakupov prek mobilnih naprav na 39 odstotkov. Povpre\u010den potro\u0161nik je zapravil 168 dolarjev, kar je skoraj \u0161est odstotkov ve\u010d kot pred letom dni.<\/p>\n<p>Strokovnjaki sicer pri\u010dakujejo, da bo leto\u0161nji spletni ponedeljek, ki ga obele\u017eujemo v ponedeljek, znova presegel spletni rezultat \u010drnega petka; navrgel naj bi 9,4 milijarde dolarjev. Ameri\u0161ko nacionalno zdru\u017eenje trgovine na drobno pri\u010dakuje, da bo ponedeljkove popuste izkoristilo 69 milijonov ameri\u0161kih potro\u0161nikov.<\/p>\n<p>Medtem so mno\u017eice, ki se ob \u010drnem petku zgrinjajo v fizi\u010dne trgovine, vse manj\u0161e. V teh trgovinah v ZDA je bila prodaja \u010drnega petka po prvih ocenah analitske dru\u017ebe ShopperTrak za 6,2 odstotka manj\u0161a kot lani.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V ZDA so kupci na t.i. \u010drni petek, dan velikih popustov, zgolj na spletu zapravili 7,4 milijarde dolarjev. Gre za rekordno \u0161tevilko, ki jo je omogo\u010dil tudi skok transakcij, opravljenih prek mobilnih telefonov, analizo Adobe Analytics povzema francoska tiskovna agencija AFP.<\/p>\n","protected":false},"author":8,"featured_media":178811,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1179],"tags":[15276,7123,15275,1682],"source":[4511],"supertag":[6103],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Spletna prodaja v ZDA na \u010drni petek dosegla 7,4 milijarde dolarjev - Hudo Slovenija<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hudo.com\/si\/aktualno\/spletna-prodaja-v-zda-na-crni-petek-dosegla-74-milijarde-dolarjev\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spletna prodaja v ZDA na \u010drni petek dosegla 7,4 milijarde dolarjev - Hudo Slovenija\" \/>\n<meta property=\"og:description\" content=\"V ZDA so kupci na t.i. \u010drni petek, dan velikih popustov, zgolj na spletu zapravili 7,4 milijarde dolarjev. Gre za rekordno \u0161tevilko, ki jo je omogo\u010dil tudi skok transakcij, opravljenih prek mobilnih telefonov, analizo Adobe Analytics povzema francoska tiskovna agencija AFP.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hudo.com\/si\/aktualno\/spletna-prodaja-v-zda-na-crni-petek-dosegla-74-milijarde-dolarjev\/\" \/>\n<meta property=\"og:site_name\" content=\"Hudo Slovenija\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hudo.si\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-01T11:08:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hudo.com\/si\/wp-content\/uploads\/sites\/2\/2016\/11\/profimedia-0306876891.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1250\" \/>\n\t<meta property=\"og:image:height\" content=\"833\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"M. N., STA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hudo_si\" \/>\n<meta name=\"twitter:site\" content=\"@hudo_si\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"M. N., STA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuta\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/hudo.com\/si\/aktualno\/spletna-prodaja-v-zda-na-crni-petek-dosegla-74-milijarde-dolarjev\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/hudo.com\/si\/aktualno\/spletna-prodaja-v-zda-na-crni-petek-dosegla-74-milijarde-dolarjev\/\"},\"author\":{\"name\":\"M. 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