{"id":434319,"date":"2020-10-01T11:33:51","date_gmt":"2020-10-01T09:33:51","guid":{"rendered":"https:\/\/hudo.com\/si\/2020\/10\/01\/google-bo-bralcem-castil-placljive-clanke-novicarskih-portalov\/"},"modified":"2020-10-01T11:33:51","modified_gmt":"2020-10-01T09:33:51","slug":"google-bo-bralcem-castil-placljive-clanke-novicarskih-portalov","status":"publish","type":"post","link":"https:\/\/hudo.com\/si\/lifestyle\/google-bo-bralcem-castil-placljive-clanke-novicarskih-portalov\/","title":{"rendered":"Google bo bralcem &#8216;\u010dastil&#8217; pla\u010dljive \u010dlanke novi\u010darskih portalov"},"content":{"rendered":"<figure>\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"320\" src=\"image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" \/><figcaption>foto:Profimedia<\/figcaption><\/figure>\n<p>Google bo s tem prvi\u010d v zgodovini svojega delovanja medijskim hi\u0161am pla\u010deval licence. V prvi fazi bo v Nem\u010diji v projekt vklju\u010denih 20 zalo\u017enikov, navaja nem\u0161ka tiskovna agencija dpa. Med njimi so Spiegel, Zeit ter Frankfurter Allgemeine Zeitung. V Braziliji so med sodelujo\u010dimi medijskimi hi\u0161ami Folha de S.Paulo, Band in Infobae.<\/p>\n<p>&#8220;Ta pristop je druga\u010den od drugih na\u0161ih novi\u010darskih produktov, saj je osnovan na uredni\u0161kih odlo\u010ditvah posami\u010dnih zalo\u017enikov glede tega, katere zgodbe bodo prikazali bralcem in kako jih bodo predstavili,&#8221; je na uradnem Googlovem blogu zapisal Pichai. &#8220;Danes ga bomo predstavili bralcem v Braziliji in Nem\u010diji in ga nato v prihodnjih mesecih \u0161irili v druge dr\u017eave, kjer bodo lokalni okviri podpirali tak\u0161na partnerstva,&#8221; je dodal.<\/p>\n<p>V okviru produkta bo internetni velikan bralcem omogo\u010dil dostop do sicer zaklenjenih oz. pla\u010dljivih \u010dlankov na medijskih spletnih straneh. Za pokritje delovanja programa v prvih treh letih je rezerviral milijardo dolarjev, a namerava z njim nadaljevati tudi po tem obdobju.<\/p>\n<p>News Showcase bo sprva na voljo na napravah, ki jih poganja operacijski sistem Android, kmalu pa bodo sledili \u0161e operacijski sistem Ios ter nato Googlova aplikacija Discover ter njegov brskalnik. Kot je \u0161e poudaril Pichai, je Google partnerstvo v okviru novega produkta sklenil \u017ee z okoli 200 vodilnimi publikacijami v Nem\u010diji, Braziliji, Argentini, Kanadi, v Veliki Britaniji ter v Avstraliji.<\/p>\n<p>Vsaka medijska hi\u0161a bo sicer pla\u010dilo prejela glede na vsebino, ki jo bo zagotavljala. V prvi fazi bodo to lahko fotografije in teksti, kasneje pa bo Google dovolil tudi video in avdio prispevke.<\/p>\n<p>Pla\u010devanje zalo\u017enikom za prikazovanje njihove vsebine je \u017ee dolgo vir napetosti med medijskimi podjetji in tehnolo\u0161kimi platformami. Facebook je denimo dogovor o licencah z ve\u010d medijskimi hi\u0161ami, med katerimi sta New York Times in Dow Jones, dosegel lani, ko je zagnal storitev Facebook News.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lastnik Googla, podjetje Alphabet, namerava medijskim hi\u0161am po vsem svetu v prihodnjih treh letih v okviru novega produkta izpla\u010dati milijardo dolarjev za njihove vsebine, je danes objavil glavni izvr\u0161ni direktor podjetja Sundar Pichai. Google News Showcase bo sprva zagnan v Nem\u010diji in Braziliji.<\/p>\n","protected":false},"author":1,"featured_media":434320,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1091],"tags":[16120,1912,9017],"source":[1522,1518,1527],"supertag":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google bo bralcem &#8216;\u010dastil&#8217; pla\u010dljive \u010dlanke novi\u010darskih portalov - Hudo Slovenija<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hudo.com\/si\/lifestyle\/google-bo-bralcem-castil-placljive-clanke-novicarskih-portalov\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google bo bralcem &#8216;\u010dastil&#8217; pla\u010dljive \u010dlanke novi\u010darskih portalov - Hudo Slovenija\" \/>\n<meta property=\"og:description\" content=\"Lastnik Googla, podjetje Alphabet, namerava medijskim hi\u0161am po vsem svetu v prihodnjih treh letih v okviru novega produkta izpla\u010dati milijardo dolarjev za njihove vsebine, je danes objavil glavni izvr\u0161ni direktor podjetja Sundar Pichai. 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