technology

The Power of Online Reputation for Brands

In today’s online world, perception is everything. A brand’s reputation can make or break its ability to attract new customers, retain existing ones, and stay ahead of negative news cycles. Online reputation can be directly tied to a brand’s positioning in the minds of consumers. If you are a brand struggling to stay afloat in … The post The Power of Online Reputation for Brands appeared first on .

technology

How Your Website Can Establish Trust With Consumers – Janine Morgan

In just about any business these days, the website serves as the consumer’s point of entry. Not only is it in a literal sense the first thing a prospective customer might see, but it’s also where first impressions will be formed – even if it sometimes happens on a subconscious level. Basically, your website is … The post How Your Website Can Establish Trust With Consumers – Janine Morgan appeared first on .